03 May 2024

Case Study

Case Study: Launching Success with Media Walls Scotland

Here’s what we did for

Media Walls

  • 1,296 Leads Generated

  • £504k in Sales

  • £3.2 Million in Lead Value Nurtured by AI

  • 6 New Job Vacancies Created

Introduction

When Media Walls Scotland launched in April 2023, they had no online presence, no sales history, and no customer base, just a vision and
the determination to succeed. That’s when Trailblazing Digital stepped in, armed with AI-driven marketing, expert strategy, and a get-it-done attitude.

Fast forward eight months, and the results speak for themselves: 1,296 leads generated, £504,000 in sales, and over £3.2 million in potential leads being nurtured through Trailblazing AI. Here’s how we helped
Media Walls Scotland go from zero to market leader in record time.

The Challenge:

Starting from Scratch

Launching a brand-new business in a competitive home improvement market is no small feat. Media Walls Scotland needed everything from a strong digital presence and customer acquisition strategy to a seamless
sales and communication process.

They needed a marketing partner who could build their brand from the ground up while keeping costs lean and results strong.

The Trailblazing Solution

We developed a bespoke marketing strategy focused on driving leads, boosting sales, and automating every process to free up staff time and maximise efficiency.

Fully Automated Sales and Marketing System

We built a fully automated sales, marketing, customer communication, and installation system powered by Trailblazing AI. Every customer touchpoint was streamlined, from lead generation to booking, sales follow-ups, and project updates, ensuring no opportunity was missed.

Lead-Generating Websites

Our team designed a high-converting lead-generation website that quickly secured the #1 Google ranking for "Media Walls Scotland." This site became a powerful funnel for incoming leads, running 24/7.

Paid Advertising Campaigns

We launched targeted campaigns on Meta and Google Ads, delivering exceptional results with cost-effective ad spend:

  • Meta Ads Spend: £7,913 | Leads Generated: 442

  • Google Ads Spend: £8,841 | Leads Generated: 504

These paid campaigns drove a steady stream of ready-to-buy
customers directly to Media Walls Scotland’s sales team.

Review Generation Automation

We recently implemented a Google Review Automation Process designed to harvest reviews regularly without staff involvement.

While they currently have 10 five-star reviews, this system will ensure consistent review growth and build long-term customer trust.

Business Growth and Team Expansion

Thanks to increased leads and sales, Media Walls Scotland created 6 new job vacancies, expanding their team and boosting their operational capacity.

The Results:

From Zero to Market Leader

In just eight months, Media Walls Scotland achieved:

  • Meta Ads Spend: £7,913 | Leads Generated: 442

  • Google Ads Spend: £8,841 | Leads Generated: 504

Conclusion: Built for Long-Term Success

With the right strategy, cutting-edge technology, and expert execution, Media Walls Scotland transformed from a brand-new business into a top industry player in just eight months.

Their journey shows what’s possible with the right partner driving your growth. And with Trailblazing Digital by their side, they’re just getting started.

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